An online course namely Exploration of New Marketing Through TikTok was held on 16th and 17th August 2021. Organised by LADA in collaboration with National Entrepreneurship Institute (INSKEN), this course involved 50 participants who are also Langkawi’s tourism industry players and entrepreneurs.

The course is part of LADA’s efforts to support the participants in planning for better and more effective marketing campaign that could generate extra income via TikTok. This trending platform can be utilised for such purposes as it is easy to use, appealing, and holds a vast network of high-potential customers.